Dodge is back in the compact sedan segment with its new Alfa Romeo. Chrysler issued teaser shots this week before the world debut at the 2012 North American International Auto Show in Detroit in January.
Similar to the Dodge Dart of the late 1960s, the manufacturer promises this version will offer a special blend of style, performance and innovation. The Dodge design team worked with its European owner Fiat to develop the car and in turn based it on the prestigious Alfa brand's compact.
The Dart, which will be launched as a 2013 model, will be powered by three fuel-efficient, four-cylinder engines. Buyers can select from a new Tigershark 16-valve 2.0-litre engine, a 16-valve 1.4-litre MultiAir Intercooled Turbo engine or a new Tigershark 16-valve 2.4-litre MultiAir four cylinder engine. The three engines will come with transmission choices.
Price and launch details will be announced in Detroit.
news source: theprovince
Among the fun facts we learn as the ad rolls by:
* The spot was directed by Luca Maroni, whose name might not mean much in the film world, but he's a fairly big deal where commercials are concerned.
* The office boy is Matthew Rocheleau, who's just getting his feet wet in Hollywood.
* The supermodel is, as you might imagine, a real supermodel: Catrinel Menghia. (Though we have to visit Wikipedia to learn that Ms. Menghia is Romanian by birth, not Italian. Bless you, Wikipedia.)
* Menghia is married to a former Italian soccer champ, which might explain why her accent is pretty spot-on. (Sadly, news reports indicate that her marriage to Massimo Brambati may be coming to an end.)
What the video doesn't provide is a translation of Menghia's spiel, which, for those who care, goes something like: "What are you looking at? Hey, what are you looking at? Are you undressing me with your eyes? Poor guy. You just can't help it, can you? Is your heart racing? Is your head spinning? Do you feel lost thinking that I could be yours forever?"
But hey, why should we give it all away when you could be wasting a small
chunk of your Friday watching this clip for yourself?
news sourse: The Car Connection.
